Ball explains in part:
It's based on a series of books written by Charlaine Harris, and it takes place in a world where vampires have made their presence known to humans. They've come out of the coffin, so to speak, because of the development by a Japanese biotech firm of synthetic blood for medical purposes, which the vampires claim fulfills all of their nutritional needs. So they've organized, and they're struggling for assimilation and for equal rights.
more here.
Fans can contribute to the the new True Blood Wiki as well - here.
True Blood premieres Sunday night.
